Boost Training Transfer Using Predictive Learning Analytics

Tuesday, 12/4   |   2:45 pm – 3:45 pm   |   Main Room

Ken Phillips

CEO, Phillips Associates


Research indicates that the amount of money and time wasted in the typical training program is likely to be between 45 and 85 percent. This percentage, known as “scrap learning,” is the gap between learning that is delivered and learning that is applied back on the job. It is the flip side of training transfer. Until recently, there has never been an effective way to measure, monitor, and manage the amount of scrap learning associated with a training program.

Now, with predictive learning analytics, all that has changed. In this session, you will learn how to predict, immediately following a learning program, which participants are most and least likely to apply what they learned in the program back on the job; which managers of the participants are likely to do a good or a poor job of supporting the training; and which of the three training transfer components—learning program design, learner attributes, and learner work environment—are contributing the most and least to training transfer. In addition, you also will learn how to calculate the amount of scrap learning associated with the program and to identify obstacles inhibiting participants from applying what they learned.

Ken Phillips, CPLP, is the creator and chief architect of the Predictive Learning Analytics™ (PLA) learning evaluation methodology. He has more than 30-years’ experience designing learning instruments and assessments and has authored more than a dozen published learning instruments.  Ken also regularly speaks to Association for Talent Development (ATD) groups, university classes and corporate L&D groups. Since 2008, he has spoken at the ATD International Conference on topics related to measurement and evaluation of learning. In addition, since 2013 Ken has spoken at Training magazine’s annual conference and expo on topics related to measurement and evaluation. 

Prior to pursuing a Ph.D. in the combined fields of organization behavior and educational administration at Northwestern University, Ken held management positions with two colleges and two national corporations. In addition, he has written articles that have appeared in td magazine, Training Today and, and is a contributing author to five books in the L&D field.

Ken earned the Certified Professional in Learning and Performance (CPLP) credential from ATD in 2006 as a pilot pioneer and was re-certified in 2009, 2012, 2015 and again in 2018.